cliCHair: Time, the New Currency of the Entrepreneurial Hairdresser
The Swiss hair-styling sector is undergoing a radical transformation. The traditional distribution model, built on disruptive salon visits, endless paper catalogues and opaque negotiations, has become a brake on productivity for those who truly want to run a business.
At cliCHair, we analysed the B2B market with a clear objective: eliminate inefficiencies and free up valuable resources for professionals. The answer to your needs is not “more courtesy visits” but more real value. This is why we have transitioned to the Pure Digital High-Touch model.
What is cliCHair today?
cliCHair is not just an e-commerce for hair products. It is a Strategic Purchasing Partner Platform.
Unlike traditional wholesalers, we have fully digitalised the supply chain. By eliminating the structural costs of a physical sales network (cars, travel, samples), we return that value directly to the salon in the form of:
• Higher commercial margins (net, transparent and competitive pricing).
• Fast logistics (quick shipping throughout Switzerland).
• Smart management technology (a 24/7 self-service platform).
We don’t just sell products; we provide a Method to optimise stock management and increase the profitability of your business.
Who is cliCHair really for?
Let’s be clear: cliCHair is not for everyone. Our model is built for a specific profile of professional that is rapidly emerging in our market.
cliCHair is the definitive solution for YOU if:
✓ You are an Entrepreneur-Hairdresser: You look at numbers at the end of the month and know that saving 15 to 20 percent on technical purchases means more liquidity for yourself, for team training or for upgrading your salon.
✓ You hate interruptions: You consider salon time sacred and fully dedicated to clients. You want to place orders when you decide, whether on a Sunday evening or Monday morning, not when a sales rep drops by.
✓ You want Answers, not Opinions: When you have a technical doubt, you prefer objective data based on technical sheets and facts rather than the subjective opinion of a rep pushing a specific brand.
On the contrary, cliCHair is NOT for you if:
✗ You prefer to pay a higher product price just to have someone visit the salon to take your order and chat.
✗ You have no interest in digitalising your salon’s purchasing processes.
Innovation: Artificial Intelligence and Collective Knowledge
Our revolution is not only logistical. It is informational. At cliCHair, Artificial Intelligence serves trichological expertise.
The system learns from real interactions with professionals. When a hairdresser searches for a solution for a complex colouring formula or a specific scalp treatment, they contribute to a database of Collective Intelligence. This allows our platform to suggest not only products but validated technical solutions, making purchasing safer and more targeted.
Why do “Smart Salons” choose us?
We asked our top clients why they left their long-standing suppliers for cliCHair. Their answer is Control:
- Operational Autonomy: The salon is yours, and so is your time. No dependency on someone else’s schedule.
- Purchasing Power: We aggregate volumes to offer you big-chain purchasing conditions even if you are an independent salon.
- High-Touch Support: Being digital does not mean being absent. Our Business Consultants are available on demand (video call or phone) to unlock opportunities and solve problems in minutes, not days.
The Future is not Hybrid, it is Efficient. We envision a future where hairdressers have full control of their business, supported by data and execution speed.
If you are tired of old dynamics and want a partner who speaks the language of business, not just product, your next step is digital.
Join the cliCHair Community. Create your free B2B account today and discover how technology can maximise the profits of your craft.
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