Discover Xflex Style, the professional styling collection from Edelstein curated by cliCHair. Featuring molding pastes, waxes, gels, a volumizing powder, and a fixing oil, it delivers long-lasting hold, matte or glossy finishes, and the freedom to shape personalized looks. Enriched with Provitamin B5, every formula protects and nourishes the hair while ensuring salon-quality performance. With Xflex Style, every hairstyle becomes a true expression of style and character.

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  • Xflex Black Gel

    Xflex Black Gel

    Xflex Black Gel

    12.80 CHF
    Sale price  12.80 CHF Regular price 
    Unit price 12.80 CHF/100ml
  • Xflex Loud Matte Paste

    Xflex Loud Matte Paste

    Xflex Loud Matte Paste

    14.80 CHF
    Sale price  14.80 CHF Regular price 
    Unit price 14.80 CHF/100ml
  • Xflex Shape Oil

    Xflex Shape Oil

    Xflex Shape Oil

    13.80 CHF
    Sale price  13.80 CHF Regular price 
    Unit price 5.52 CHF/100ml
  • Xflex Freaky Briny Sea Salt

    Xflex Freaky Briny Sea Salt

    Xflex Freaky Briny Sea Salt

    12.80 CHF
    Sale price  12.80 CHF Regular price 
    Unit price 6.40 CHF/100ml
  • Xflex Glowing Brown

    Xflex Glowing Brown

    Xflex Glowing Brown

    14.80 CHF
    Sale price  14.80 CHF Regular price 
    Unit price 14.80 CHF/100ml
  • Xflex Mistyx Volume Dust

    Xflex Mistyx Volume Dust

    Xflex Mistyx Volume Dust

    22.80 CHF
    Sale price  22.80 CHF Regular price 
    Unit price 38.00 CHF/100ml
  • Xflex Glaze Spray Gel

    Xflex Glaze Spray Gel

    Xflex Glaze Spray Gel

    12.80 CHF
    Sale price  12.80 CHF Regular price 
    Unit price 6.40 CHF/100ml
  • Xflex Matte Holding Paste

    Xflex Matte Holding Paste

    Xflex Matte Holding Paste

    14.80 CHF
    Sale price  14.80 CHF Regular price 
    Unit price 14.80 CHF/100ml
  • Xflex Strongly Blue

    Xflex Strongly Blue

    Xflex Strongly Blue

    14.80 CHF
    Sale price  14.80 CHF Regular price 
    Unit price 14.80 CHF/100ml
  • Xflex Glowing Orange

    Xflex Glowing Orange

    Xflex Glowing Orange

    14.80 CHF
    Sale price  14.80 CHF Regular price 
    Unit price 14.80 CHF/100ml
  • Xflex Power Spray

    Xflex Power Spray

    Xflex Power Spray

    12.80 CHF
    Sale price  12.80 CHF Regular price 
    Unit price 4.27 CHF/100ml
  • Xflex Glowing Hair Wax

    Xflex Glowing Hair Wax

    Xflex Glowing Hair Wax

    14.80 CHF
    Sale price  14.80 CHF Regular price 
    Unit price 14.80 CHF/100ml
  • Xflex Matt Modeling Hair Wax

    Xflex Matt Modeling Hair Wax

    Xflex Matt Modeling Hair Wax

    14.80 CHF
    Sale price  14.80 CHF Regular price 
    Unit price 14.80 CHF/100ml
  • Xflex Strongly Red

    Xflex Strongly Red

    Xflex Strongly Red

    14.80 CHF
    Sale price  14.80 CHF Regular price 
    Unit price 14.80 CHF/100ml
  • Xflex Strongly Hair Wax

    Xflex Strongly Hair Wax

    Xflex Strongly Hair Wax

    14.80 CHF
    Sale price  14.80 CHF Regular price 
    Unit price 14.80 CHF/100ml
  • Xflex Spider Hair Wax

    Xflex Spider Hair Wax

    Xflex Spider Hair Wax

    14.80 CHF
    Sale price  14.80 CHF Regular price 
    Unit price 14.80 CHF/100ml
  • Xflex Lux & Fix

    Xflex Lux & Fix

    Xflex Lux & Fix

    12.80 CHF
    Sale price  12.80 CHF Regular price 
    Unit price 6.40 CHF/100ml
  • Xflex Wax Gel

    Xflex Wax Gel

    Xflex Wax Gel

    12.80 CHF
    Sale price  12.80 CHF Regular price 
    Unit price 6.40 CHF/100ml
  • Xflex Fruit Hair Gel

    Xflex Fruit Hair Gel

    Xflex Fruit Hair Gel

    14.80 CHF
    Sale price  14.80 CHF Regular price 
    Unit price 2.96 CHF/100ml
  • Xflex Coolstyle Hair Gel

    Xflex Coolstyle Hair Gel

    Xflex Coolstyle Hair Gel

    14.80 CHF
    Sale price  14.80 CHF Regular price 
    Unit price 2.96 CHF/100ml
  • Xflex Amber Hair Gel

    Xflex Amber Hair Gel

    Xflex Amber Hair Gel

    14.80 CHF
    Sale price  14.80 CHF Regular price 
    Unit price 2.96 CHF/100ml
  • Xflex Aquae Hair Gel

    Xflex Aquae Hair Gel

    Xflex Aquae Hair Gel

    14.80 CHF
    Sale price  14.80 CHF Regular price 
    Unit price 2.96 CHF/100ml
  • Xflex Rebel Hair Gel

    Xflex Rebel Hair Gel

    Xflex Rebel Hair Gel

    14.80 CHF
    Sale price  14.80 CHF Regular price 
    Unit price 2.96 CHF/100ml

The cliCHair Method: Science, Margin, and Exclusivity

What makes cliCHair's "Pure Digital" model so advantageous?
  • We have eliminated sales agents and intermediaries that weigh down traditional distribution by up to 20%.
  • For the professional: This translates into approximately 20% more margin for every single in-salon application.
  • For the private client: It guarantees a transparent price based on the actual value of the formula, without the markups of the physical supply chain.
How is the effectiveness of the brands in this collection guaranteed?
  • We are not an infinite catalog, but a system of critical selection: every product enters our ecosystem only if it passes rigorous performance tests.
  • Every formula is bio-chemically validated by Carlo (Scientific Director) and field-tested by Concetta (Master Colorist) to ensure infallible results and territorial exclusivity in Switzerland.
How does clichAIr help me choose the right products?
  • clichAIr is our proprietary AI that decodes the chemistry of every formula by analyzing INCI and compatibility 24/7.
  • For the private client: It builds a tailor-made routine based on the hair's bio-chemical needs, reducing the risk of incorrect purchases by 30% (internal data on returns due to incompatibility).
  • For the professional: It supports the calculation of costs per application and instantly resolves technical doubts regarding mixing and protocols.
Why should a hairstylist activate a PRO Account?
  • The PRO Account is the protection for your business: you will have access to technical lines and professional formats that are invisible and unavailable for purchase by private clients.
  • We protect your expertise by ensuring that your clients do not find the same products online at lower prices, safeguarding the value and profitability of your service.
  • Activation is free, without binding contracts, and verification occurs within 1-24 business hours.
Is cliCHair a truly sustainable ecosystem?
  • Yes. Every single shipment is 100% carbon-neutral thanks to partnerships with DHL GoGreen and Shopify Planet.
  • Through the clichAIR Eco protocol, we use essential and recyclable packaging, eliminating unnecessary plastic to transform every purchase into an ethical act.
Can I use cliCHair as a "Plan B" for my salon emergencies?
  • Certainly. cliCHair was created to eliminate uncertainty: you can keep your usual suppliers and use us when you have an emergency, a delay, or want to differentiate yourself with exclusive brands.
  • We do not require minimum orders or "volume packages": you order only what you need, exactly when you need it, with your B2B conditions already active.