Imagine the purity of a platinum ash blonde, a sophisticated and refined color reminiscent of the silvery glow of the moon. The 10.11 shade embodies luminous coolness, an ultra-light blonde with intense ash reflections, perfect for eliminating any traces of unwanted warmth. Free of ammonia and enriched with nourishing ingredients, it provides total gray coverage and extraordinary shine. Essential for professional hairstylists and those seeking top-quality color, it guarantees a uniform and long-lasting result without compromising hair health.

Why choose this product: If you dream of a pure, cool blonde free from golden or yellowish undertones, Grace Color 10.11 is the ideal choice. Its professional formula features ultra-ash pigments that neutralize warm tones, ensuring an impeccable and sophisticated platinum blonde. Enriched with grape seed oil and jojoba oil, it nourishes and protects the hair fiber, keeping hair soft and luminous. Thanks to hydrolyzed keratin and shea butter, it repairs the hair structure and ensures a brilliant and even color. The ammonia-free technology makes the coloring process gentle on the scalp and ideal for those looking for a less aggressive but highly effective solution.

How to achieve the chosen color step by step: To achieve an intense platinum ash blonde with Grace Color 10.11, proper mixing is essential. The dye is diluted in a 1:1.5 ratio with NIKA Grace Activator. For intense lightening, 20 volume is recommended for optimal coverage, while 30 volume ensures greater lift.

If the hair is natural and never colored, apply the mixture to the lengths and ends and leave it on for 15 minutes. Then, distribute the product on the roots and complete the processing time with an additional 30 minutes to achieve a uniform result.

If the hair is already colored, apply the product only to the regrowth and leave it on for 30 minutes. To blend the lengths and ends, emulsify the color with a little water and leave it for another 5-10 minutes before rinsing.

Emulsification and rinsing: After the processing time, add a small amount of lukewarm water and gently massage the scalp and lengths to activate the color emulsion. This step helps achieve a more luminous and natural result. Rinse thoroughly until the water runs clear, then proceed with a gentle post-color shampoo to set the color and rebalance the hair's pH.

Tips: To maintain the freshness of platinum ash blonde and extend its longevity:

• Use shampoos and masks specifically for blonde hair to prevent yellowing.
• Apply moisturizing treatments to preserve softness and shine.
• Avoid excessive heat exposure without thermal protection to prevent color oxidation.
• Schedule regular touch-ups on regrowth to maintain an always flawless look.

Ingredients: Aqua (Water), Myristyl Alcohol, Ethanolamine, Cetearyl Alcohol, Sodium Coco-Sulfate, Cocamide MEA, Cocamide MIPA, Cocamidopropyl Betaine, Oleth-20, Tetrasodium EDTA, Bisamino PEG/PPG-41/3 Aminoethyl PG-Propyl Dimethicone, Sodium Sulfite, Toluene-2,5-Diamine Sulfate, Vitis Vinifera Seed Oil (Grape Seed Oil), Parfum (Fragrance), Chlororesorcinol, Oleth-5 Phosphate, Hydrolyzed Keratin, Argania Spinosa Kernel Oil, Sodium Cocoyl Hydrolyzed Wheat Protein, Dioloyl Phosphate, Butyrospermum Parkii Butter (Shea Butter), 2 Methylresorcinol, 2-Amino-4-Hydroxyethylaminonosilane Sulfate, PEG-10 Olive Glycerides, Polysorbate 20, p-Aminophenol, Erythorbic Acid, Ascorbic Acid, Magnesium Nitrate, Phenyl Methyl Pyrazolone, Prunus Armeniaca Kernel Oil (Apricot Kernel Oil), Prunus Persica Kernel Oil (Peach Kernel Oil), Camellia Sinensis Seed Oil (Tea Seed Oil), Simmondsia Chinensis (Jojoba) Seed Oil, Persea Gratissima (Avocado) Oil, 2-Amino-7-Hydroxy Toluene, Glycerin, N,N'-Bis(2-Hydroxyethyl)-p-Phenylenediamine Sulfate, Butylene Glycol, Helianthus Annuus Seed Extract (Sunflower Seed Extract), Citrus Limon Peel Oil (Lemon Peel Oil), 2-Amino-6-Chloro-4-Nitrophenol, Vaccinium Myrtillus Fruit Extract (Bilberry Extract), Citrus Nobilis Peel Oil (Mandarin Orange Peel Oil), Citrus Grandis Peel Oil (Grapefruit Peel Oil)