Forget the feeling of "tired," dull, or weighed-down curls. Curly Up Shampoo 300 ml is not just another shelf cleanser; it is the guardian of your hair's beauty, engineered to maintain the integrity and definition at home that only a professional treatment can provide. Its mission is to solve the ultimate challenge for those with wavy or curly hair: deep cleansing without stripping the hair of its essential natural oils.
Why your curls will love it:
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Spring Effect (Elastic Memory): Thanks to biomimetic Phyto-keratin, the shampoo penetrates the hair structure, repairing internal bonds and giving your curls an immediate ability to "bounce back" and return to their natural shape.
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Anti-Dullness Shield: Organic Red Vine extract (Vitis Vinifera) seals the cuticles, creating a mirror effect that protects the hair and ensures a radiance that lasts until the next wash.
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Absolute Lightness: The formula is entirely free from silicones and parabens. Your curls will remain volumized, elastic, and never "fatigued" by the weight of chemical residues.
Choose your cliCHair Beauty Ritual
Transform your wash day into a true hair spa. Depending on your needs, you can customize your beauty protocol:
1. Hydrating Ritual (Base)
Ideal for curls seeking daily softness. Pair the Shampoo with Curly Up Mask to restore the hair's protein fraction and say goodbye to knots in an instant.
2. Definition Plus Ritual
For curls that tend to lose their shape. After shampoo and mask, apply Curly Up Definer Fluid to damp hair. It is the secret to eliminating frizz and achieving sculpted waves even on the most humid days.
3. Extra Memory Ritual
The ultimate performance for a style that lasts for days. Integrate All Brushing Fast after the styling fluid. You will create a protective shield that "memorizes" the shape of your curls, allowing you to reactivate it in the following days simply with the heat of a blow-dryer.
The Professional Application Secret
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Mindful Cleansing: Apply a small amount of shampoo to wet hair. Gently massage the scalp to generate a rich, creamy lather.
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The 3-Minute Rule: Do not rinse immediately! Leave the product on for 2 to 3 minutes. This time is crucial to allow the wheat and soy amino acids to bond with the hair fiber and truly nourish it.
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Strategic Rinsing: Use lukewarm water to prepare the hair to receive the mask or styling fluid.
Expert Advice: Consistency is everything. Using this shampoo alongside the Curly Up system is the only way to ensure that the protein structure of your curls remains intact for weeks, protecting the investment made during your professional salon service.
INCI: Aqua (Water), Sodium Laureth Sulfate, Cocamide DEA, Cocamidopropyl Betaine, Sodium Chloride, Glycol Distearate, Cocamide MEA, Laureth-10, Polyquaternium-11, Vitis Vinifera (Grape) Leaf Extract, Wheat Amino Acids, Soy Amino Acids, Arginine HCl, Serine, Threonine, Glycerin, PEG-200 Hydrogenated Glyceryl Palmate, PEG-7 Glyceryl Cocoate, Citric Acid, Methylchloroisothiazolinone, Methylisothiazolinone, Coumarin, Parfum (Fragrance).
