Curly Up Shampoo 300 ml is the home-size cleanser of the Curly Up range: a gentle, sulfate-balanced wash that cleanses wavy and curly hair without stripping its natural oils, keeping curls elastic, defined and light. Same formula as the 1000 ml salon size, in a retail format.
What is Curly Up Shampoo 300 ml?
Curly Up Shampoo 300 ml is the retail, home-care format of the Curly Up cleanser for wavy and curly hair. It cleanses deeply while preserving the hair's essential lipids, and the biomimetic phyto-keratin (amino acid complex) helps curls keep their elastic memory and bounce. It is the same formula as Curly Up Shampoo 1000 ml, simply in a smaller home size.
Who it is for
- Wavy and curly hair that needs gentle cleansing without losing definition
- Those who want to maintain a professional curl treatment at home
- Curls that tend to look dull, dry or weighed down
- Anyone who prefers a silicone-free, paraben-free daily wash
Key ingredients
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Biomimetic phyto-keratin (wheat and soy amino acids, Arginine HCl, Serine, Threonine): penetrate the fibre to support internal bonds and the curl's elastic memory.
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Vitis Vinifera (grape) leaf extract: helps seal the cuticle for shine and anti-dullness protection.
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Glycerin: helps maintain hydration.
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Silicone-free and paraben-free: keeps curls light, with no build-up.
Specifications
| Type |
Shampoo for wavy and curly hair |
| Range |
Curly Up (Edelstein) |
| Format |
300 ml (retail / home) |
| Also available |
1000 ml (salon size, same formula) |
| Formula |
Silicone-free, paraben-free |
| Use |
Home care, every wash |
| Availability |
In stock in Switzerland |
Results
- Clean, light curls with no stripped, dry feel
- Restored elasticity and bounce (spring effect)
- Shine and anti-dullness protection
- No silicone build-up, no weighing down
How to use
- Apply a small amount to wet hair and massage the scalp into a rich lather.
- Leave on for 2-3 minutes so the wheat and soy amino acids can bond with the fibre.
- Rinse with lukewarm water, ready for the mask or styling fluid.
Routine and related products
For the full home routine, follow with Curly Up Mask 250 to repair and detangle, then map and define curls with Curly Up Fluid. For a longer-lasting shape, finish with All Brushing Fast. The complete home set is the Curly Harmony Kit. For salons, the same formula comes in Curly Up Shampoo 1000.
FAQ
How is it different from the 1000 ml?
It is the same formula; the 300 ml is the retail home size, while the 1000 ml is the salon backbar size.
Is it sulfate-free?
No. It is silicone-free and paraben-free, but it is a gently balanced cleansing base, not a sulfate-free formula.
Can I use it every wash?
Yes, it is designed for regular home use within the Curly Up system.
Full INCI
Aqua (Water), Sodium Laureth Sulfate, Cocamide DEA, Cocamidopropyl Betaine, Sodium Chloride, Glycol Distearate, Cocamide MEA, Laureth-10, Polyquaternium-11, Vitis Vinifera (Grape) Leaf Extract, Wheat Amino Acids, Soy Amino Acids, Arginine HCl, Serine, Threonine, Glycerin, PEG-200 Hydrogenated Glyceryl Palmate, PEG-7 Glyceryl Cocoate, Citric Acid, Methylchloroisothiazolinone, Methylisothiazolinone, Coumarin, Parfum (Fragrance).
