Grace Color 7.71 Medium Cold Brown Natural Blonde
Grace Color 7.71 Medium Cold Brown Natural Blonde is a professional ammonia-free permanent colour cream from the Grace Color range. Level 7, a medium cold brown blonde with a cool ash reflect, designed for full grey coverage and a neutral result free from red or golden undertones, with a gentle service suited to sensitive scalps.
Shade profile
| Level |
7.71 (Medium Cold Brown Natural Blonde) |
| Reflect |
Cold brown, neutral with no warm undertone |
| Grey coverage |
Full (with 20 vol) |
| Best on |
Natural to medium blonde bases |
| Ammonia |
No (ammonia-free) |
| Range |
Grace Color |
Technical specifications
| Format |
Ammonia-free permanent colour cream |
| Mixing ratio |
1:1.5 (50 ml colour + 75 ml Activator) |
| Developer |
20 vol (lighter hair or grey coverage), 30 vol (greater depth and intensity) |
| Processing time |
Virgin hair 45 min (15 + 30); regrowth 30 min |
| Application |
Dry, unwashed hair |
| Use with |
Activators |
| Availability |
In stock in Switzerland |
How to use
- Mix 50 ml of Grace Color 7.71 with 75 ml of NIKA Grace Activator (1:1.5): 20 vol developer for lighter hair or grey coverage, 30 vol for greater depth and intensity.
- On virgin hair, apply to the mid-lengths and ends and leave for 15 minutes, then apply to the roots and leave for a further 30 minutes.
- On previously coloured hair, apply only to the regrowth and process for 30 minutes.
- To even out the lengths, emulsify the colour with a little water in the last 5-10 minutes of processing.
- Add a little lukewarm water, massage to emulsify, then rinse until the water runs clear and apply a conditioner.
Results and expectations
A uniform medium cold brown blonde with full grey coverage and high shine, free from unwanted red or golden undertones. The ammonia-free formula with hydrolyzed keratin, grape seed oil, argan oil and shea butter is gentle on the scalp and helps keep the fibre soft and protected. As a permanent colour it grows out at the roots: plan a touch-up every 4 to 6 weeks.
What you need with it
Always mix with Activators. Protect tone and shine with a gentle, colour-safe routine such as INEJ Color Protect Shampoo and INEJ Color Protect Mask. Professional colour in stock with fast, signed delivery across Switzerland.
Safety and patch test
Carry out an allergy alert test 48 hours before each application. This is an oxidative colour for professional use: for major changes, lightening or colour correction, rely on a qualified colourist. Wear gloves, avoid contact with the eyes and do not apply on an irritated scalp.
FAQ
Will it cover grey hair?
Yes. Mixed with a 20 vol developer at 1:1.5, Grace Color 7.71 gives full grey coverage with a neutral cold brown result from the first application.
Which developer should I use?
Use a 20 vol developer for lighter hair or grey coverage, or 30 vol for greater depth and intensity, mixed 1:1.5 (50 ml colour + 75 ml Activator).
Full ingredients (INCI)
Aqua (Water), Sodium Coco-Sulfate, Myristyl Alcohol, Ethanolamine, Cetearyl Alcohol, Cocamide MEA, Cocamide MIPA, Cocamidopropyl Betaine, Oleth-20, Toluene-2,5-Diamine Sulfate, Tetrasodium EDTA, Bisamino PEG/PPG-41/3 Aminoethyl PG-Propyl Dimethicone, Sodium Sulfite, Vitis Vinifera Seed Oil, 4-Chlororesorcinol, Oleth-5 Phosphate, Hydrolyzed Keratin, Argania Spinosa Kernel Oil, Sodium Cocoyl Hydrolyzed Wheat Protein, Methylresorcinol, Dioleyl Phosphate, p-Aminophenol, Butyrospermum Parkii Butter, 2-Amino-4-Hydroxyethylaminoanisole Sulfate, Polysorbate 20, PEG-10 Olive Glycerides, Phenyl Methyl Pyrazolone, Ascorbic Acid, Erythorbic Acid, Prunus Armeniaca Kernel Oil, Parfum (Fragrance), Prunus Persica Kernel Oil, m-Aminophenol, 1-Naphthol, Simmondsia Chinensis Seed Oil, Citrus Limon Peel Oil, Persea Gratissima, 4-Amino-2-Hydroxytoluene, Glycerin, Butylene Glycol, Helianthus Annuus Seed Extract, Hydrolyzed Brazil Nut Protein, Vaccinium Myrtillus Fruit Extract, Citrus Grandis Peel Oil, Citrus Nobilis Peel Oil.
