Damaged Hair Repair — Reconstruct & Strengthen

Damaged hair needs targeted repair to rebuild strength, smoothness and shine. This collection brings together professional reconstruction and repair treatments, masks and leave-ins that work inside the hair fibre to restore what bleaching, colouring and heat have taken away.

WHAT DAMAGED HAIR PRODUCTS DO

Damage breaks the internal bonds and lifts the cuticle, so hair feels rough, looks dull and snaps easily. Reconstructive formulas with keratin and active repair complexes fill and reinforce the fibre, seal the surface and reduce breakage and split ends, leaving lengths stronger, softer and more elastic. Ideal for bleached, over-coloured or heat-stressed hair.

HOW TO BUILD YOUR REPAIR ROUTINE

Cleanse gently, then use a reconstructive mask or treatment once or twice a week, focusing on mid-lengths and ends. Finish on damp hair with a leave-in fluid to seal and protect against heat. For severely damaged hair, follow a full reconstruction protocol with your stylist.

Professional repair for damaged hair with fast, signed delivery across Switzerland.

The cliCHair Method: Science, Margin, and Exclusivity

We have eliminated sales agents and intermediaries that weigh down traditional distribution by up to 20%.
For the professional: This translates into approximately 20% more margin for every single in-salon application.
For the private client: It guarantees a transparent price based on the actual value of the formula, without the markups of the physical supply chain.

We are not an infinite catalog, but a system of critical selection: every product enters our ecosystem only if it passes rigorous performance tests.
Every formula is bio-chemically validated by Carlo (Scientific Director) and field-tested by Concetta (Master Colorist) to ensure infallible results and territorial exclusivity in Switzerland.

clichAIr is our proprietary AI that decodes the chemistry of every formula by analyzing INCI and compatibility 24/7.
For the private client: It builds a tailor-made routine based on the hair's bio-chemical needs, reducing the risk of incorrect purchases by 30% (internal data on returns due to incompatibility).
For the professional: It supports the calculation of costs per application and instantly resolves technical doubts regarding mixing and protocols.

The PRO Account is the protection for your business: you will have access to technical lines and professional formats that are invisible and unavailable for purchase by private clients.
We protect your expertise by ensuring that your clients do not find the same products online at lower prices, safeguarding the value and profitability of your service.
Activation is free, without binding contracts, and verification occurs within 1-24 business hours.

Yes. Every single shipment is 100% carbon-neutral thanks to partnerships with DHL GoGreen and Shopify Planet.
Through the clichAIR Eco protocol, we use essential and recyclable packaging, eliminating unnecessary plastic to transform every purchase into an ethical act.

Certainly. cliCHair was created to eliminate uncertainty: you can keep your usual suppliers and use us when you have an emergency, a delay, or want to differentiate yourself with exclusive brands.
We do not require minimum orders or "volume packages": you order only what you need, exactly when you need it, with your B2B conditions already active.