Gems 01 Platinum
Product Guide What you get Gems by CODE ZERO
YOU PAY
CHF 28.80
2 total uses
COST / USE
CHF 14.40
per use
Estimates based on average use for medium-length hair. Results may vary.
DESCRIPTION
Imagine the pure glow of a shimmering pearl or the refraction of ice under the winter sun: Gems 01 Platinum is the choice for an uncompromising, cool platinum blonde.
Use and safety note
Direct pigment product: it deposits colour and does not lighten, so the final result always depends on your starting colour.
Carry out a strand test and a sensitivity test 48 hours before application. If you are unsure about your starting level, consult clichAIr or a professional before use.
What is Gems 01 Platinum
Gems 01 Platinum is a semi-permanent toning mask from the CODE ZERO Gems Collection. Its ammonia-free, ready-to-use formula deposits direct pigments on pre-lightened hair, neutralising yellow tones and delivering a crystalline, ice-cool platinum reflection with healthy shine. No oxidiser is required and the colour fades gradually and evenly.
Who it is for
Ideal for blonde and pre-lightened hair at level 9-10 that turns warm or yellow after bleaching, and for anyone who wants a cool, sophisticated platinum without long-term commitment. Formulated for professional salon use. At-home application is possible when your starting level matches the shade requirement.
Key ingredients
- Basic Blue 99 and Basic Red 76: direct toning pigments that neutralise warm reflections for a cool platinum result.
- Blue Lotus Extract (Nymphaea Coerulea): soothes and helps protect the hair fibre.
- Baobab Extract (Adansonia Digitata): nourishes and supports elasticity on lightened hair.
Specifications
| Type | Semi-permanent toning mask |
|---|---|
| Shade | 01 Platinum (cool anti-yellow) |
| Ammonia / oxidiser | Ammonia-free, no oxidiser needed |
| Best on | Pre-lightened hair, levels 9-10, free of residual warmth |
| Availability | In stock in Switzerland |
Results
A cool, luminous platinum blonde with yellow tones neutralised, crystalline shine and an even, sophisticated reflection that fades gradually without shifting to unwanted hues.
How to use
- Wash with a gentle shampoo and towel-dry to remove excess water. Do not apply conditioner or masks beforehand, so the pigment adheres perfectly.
- On pre-lightened hair at level 9-10 with no residual yellow, apply Gems 01 Platinum directly, distributing evenly through lengths and ends.
- For a more intense effect, leave on up to 15 minutes; for a softer, more natural reflection, reduce to 5-10 minutes. Comb through for even application.
- On already-coloured or already-lightened hair, use it to revive the reflection or tone the lengths, leaving on 10-15 minutes.
- Add a little water and gently massage to emulsify, then rinse thoroughly until the water runs clear. No post-application shampoo is needed.
Pairs well with
- Gems C Clear: mix in to soften the pigment for a pearlescent pastel platinum.
- Stabilizer pH 3.5: apply after treatment to seal the cuticle, preserve colour and add shine.
- Gems 11 Pearl Grey: a similar cool nuance for a frosty silver result.
- Gems 23 Champagne: a soft, refined alternative for a warmer cool blonde.
FAQ
Do I need to mix it with an oxidiser? No. It is ready to use and works without ammonia or developer.
What happens if my base is still yellow? Cool platinum shades are built on blue pigments, and blue deposited over residual yellow warmth reads as green. Lighten and neutralise the base to level 9-10 before toning, and run a strand test first.
Can I make the platinum softer? Yes, mix Gems 01 Platinum with Gems C Clear for a lighter, pearlescent tone.
How do I make it last longer? Finish with Stabilizer pH 3.5 and wash with gentle products for coloured hair, free from harsh sulfates.
Full ingredients (INCI)
Aqua (Water), Cetearyl Alcohol, Ceteareth-25, Laureth-2, Cetrimonium Chloride, PEG-40 Hydrogenated Castor Oil, Triethanolamine, Oleth-4-Phospate, Oleyl Phospate, Polyquaternium-7, Polyquaternium-11, Propylene Glycol, Nymphaea Coerulea Flower Extract (Blue Lotus Extract), Adansonia Digitata Fruit Extract (Baobab Extract), Glycerin, Dimethicone, Tetrasodium EDTA, Parfum (Fragrance), Benzyl Salicylate, Hexyl Cinnamal, Citronellol, Methylchloroisothiazolinone, Methylisothiazolinone, Basic Blue 99, Basic Red 76
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Before you order
Prices, VAT and professional account
The prices you see are for private customers, VAT included. With a verified professional account this same page shows net prices excluding VAT, reserved purchasing conditions and the complete catalogue, including technical lines visible only to professionals.
Activation is on request, after manual verification by our team.
How long does it last and what does it cost per use?
These are concentrated professional formulas: the correct dose is almost always smaller than the one used out of habit.
Where available, the product page shows the dose per application and the number of uses per pack. From there you get the real cost per wash or per service, which matters more than the price of the bottle.
If the figure is missing or your case is unusual, ask clichAIr.
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Shipping costs and delivery times
We ship with DHL Express in Switzerland.
Under CHF 99 shipping costs CHF 5.80. From CHF 99 it is free.
Orders received by 12:00 from Monday to Friday leave the same day. After 12:00 they leave the next business day. Friday afternoon and weekend orders leave on Monday.
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Returns and refunds
You can request a return within 14 days of receipt, from the self-service area of your account or by writing to customer care.
For hygiene reasons we only accept products that are intact, unused and still sealed. If the seal is open or the product shows signs of use, the return is refused.
If the error is ours, the return is free. Otherwise return shipping is at your expense, 5% of the product price is withheld for logistics and quality control, and the original shipping fee is not refunded.
The refund is processed within 3 business days of the returned product being checked.
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