Curl Definition helps you define, tame and enhance natural or permed curls.

WHAT CURL DEFINITION DOES FOR YOUR HAIR

This collection brings together shampoos, masks, serums and mousses created for curly and wavy textures. They shape and define each curl while controlling frizz and adding softness and shine. Whether your curls are natural or permed, these formulas help maintain bounce and definition without stiffness. Suitable for everyday home styling and as part of a professional curl service.

HOW TO BUILD YOUR CURL ROUTINE

Cleanse with a curl-friendly shampoo, then nourish with a mask to keep curls soft and hydrated. On damp hair, apply a serum or mousse to define shape and control frizz, scrunching gently to encourage the curl pattern. Air-dry or diffuse, and refresh definition between washes as needed.

Professional curl care with fast, signed delivery across Switzerland.

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  • Body Volume Mousse

    Body Volume Mousse

    16.80 CHF Unit price 6.72 CHF/100ml
  • Curly Up Fluid

    Curly Up Fluid

    16.80 CHF Unit price 6.72 CHF/100ml
  • Salt and Sand

    Salt and Sand

    23.80 CHF Unit price 9.52 CHF/100ml
  • Nika Mousse

    Nika Mousse

    25.80 CHF Unit price 10.32 CHF/100ml
  • Twisting Fluid

    Twisting Fluid

    25.80 CHF Unit price 17.20 CHF/100ml
  • Xflex Freaky Briny Sea Salt

    Xflex Freaky Briny Sea Salt

    Sale price  6.40 CHF Regular price 12.80 CHF Unit price 3.20 CHF/100ml
  • Volume Up Mousse

    Volume Up Mousse

    16.80 CHF Unit price 3.36 CHF/100ml
  • All Brushing Fast

    All Brushing Fast

    24.80 CHF Unit price 9.92 CHF/100ml
  • Curly Up Mask 250

    Curly Up Mask 250

    14.80 CHF Unit price 5.92 CHF/100ml
  • Curly Up Shampoo 300

    Curly Up Shampoo 300

    9.80 CHF Unit price 3.27 CHF/100ml
  • Curly Harmony Kit

Before you choose

Are these real professional products?

Yes. Same formulas and same formats as professional distribution, imported directly from the manufacturers. No lighter versions for the online channel, no stock of uncertain origin.

Technical lines such as bleaches and developers remain reserved for verified PRO accounts.

How much product do I actually need?

These are concentrated formulas: the correct dose is almost always smaller than the one used out of habit.

Every product page shows volume, dose per application and frequency. For technical treatments you also find the mixing ratio and processing times, so you can work out the cost per service before ordering.

How do I choose between two similar products?

Look at the problem, not the name. Two products from the same line can work on different mechanisms: one seals the cuticle, the other rebuilds the fibre.

clichAIr reads the INCI and tells you which of the two fits the specific case, in what order and how often. On request it also calculates the cost per application.

Where do these products come from?

We import directly from the manufacturers and hold stock in Switzerland. No parallel market, no goods of uncertain origin.

It is also why the catalogue is concentrating on fewer brands: following a few producers directly is worth more than reselling many.

Professional prices and PRO account

The prices you see now are those for private clients, VAT included. With a verified PRO account, this same page shows net prices excluding VAT, professional formats and reserved technical lines.

No minimum order, no contract, payment in 30 days. Free activation, verification within 1 to 24 business hours.

Conditions differ for salons, academies and distributors.
See professional conditions

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