Defined curls stay springy, soft and frizz-free when they get the right moisture and hold. This collection brings together professional curl shampoos, masks, creams and fluids that hydrate the curl, enhance its natural shape and lock in definition without crunch or weight.

WHAT CURL DEFINITION PRODUCTS DO

Curly and wavy hair is naturally drier and more prone to frizz, so it needs extra moisture and flexible, defining formulas. Curl-specific products hydrate the fibre, control frizz and shape each curl, for bouncy, glossy definition that lasts from wash to wash. Ideal for waves, curls and coils, including colour-treated hair.

HOW TO BUILD YOUR CURL ROUTINE

Cleanse with a curl-friendly shampoo, then hydrate with a mask or conditioner. On damp hair, apply a defining cream or fluid from mid-lengths to ends and scrunch, then air-dry or diffuse. Refresh between washes with a light mist or a little curl cream.

Professional curl definition with fast, signed delivery across Switzerland.
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  • Curly Up Fluid - cliCHair.ch

    Curly Up Fluid

    Curly Up Fluid
    16.80 CHF 6.72 CHF/100ml
  • Curly Harmony Kit - cliCHair.ch

    Curly Harmony Kit

    Curly Harmony Kit
    41.40 CHF
  • Curly Up Shampoo - cliCHair.ch

    Curly Up Shampoo 300

    Curly Up Shampoo 300
    9.80 CHF 3.27 CHF/100ml
  • Curly Up Mask - cliCHair.ch

    Curly Up Mask 250

    Curly Up Mask 250
    14.80 CHF 5.92 CHF/100ml

Before you choose

Are these real professional products?

Yes. Same formulas and same formats as professional distribution, imported directly from the manufacturers. No lighter versions for the online channel, no stock of uncertain origin.

Technical lines such as bleaches and developers remain reserved for verified PRO accounts.
How much product do I actually need?

These are concentrated formulas: the correct dose is almost always smaller than the one used out of habit.

Every product page shows volume, dose per application and frequency. For technical treatments you also find the mixing ratio and processing times, so you can work out the cost per service before ordering.
How do I choose between two similar products?

Look at the problem, not the name. Two products from the same line can work on different mechanisms: one seals the cuticle, the other rebuilds the fibre.

clichAIr reads the INCI and tells you which of the two fits the specific case, in what order and how often. On request it also calculates the cost per application.
Where do these products come from?

We import directly from the manufacturers and hold stock in Switzerland. No parallel market, no goods of uncertain origin.

It is also why the catalogue is concentrating on fewer brands: following a few producers directly is worth more than reselling many.
Professional prices and PRO account

The prices you see now are those for private clients, VAT included. With a verified PRO account, this same page shows net prices excluding VAT, professional formats and reserved technical lines.

No minimum order, no contract, payment in 30 days. Free activation, verification within 1 to 24 business hours.

Conditions differ for salons, academies and distributors.
See professional conditions

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