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  • Gems 01 Platinum

    Gems 01 Platinum

    Sale price  14.40 CHF Regular price  28.80 CHF Unit price 7.20 CHF/100ml
  • Gems 02 Lavender

    Gems 02 Lavender

    Sale price  14.40 CHF Regular price  28.80 CHF Unit price 7.20 CHF/100ml
  • Gems 036 Peach

    Gems 036 Peach

    Sale price  14.40 CHF Regular price  28.80 CHF Unit price 7.20 CHF/100ml
  • Gems 060 Coral Pink

    Gems 060 Coral Pink

    Sale price  14.40 CHF Regular price  28.80 CHF Unit price 7.20 CHF/100ml
  • Gems 11 Pearl Grey

    Gems 11 Pearl Grey

    Sale price  14.40 CHF Regular price  28.80 CHF Unit price 7.20 CHF/100ml
  • Gems 118 Graphite

    Gems 118 Graphite

    Sale price  14.40 CHF Regular price  28.80 CHF Unit price 7.20 CHF/100ml
  • Gems 12 Dark Mauve

    Gems 12 Dark Mauve

    Sale price  14.40 CHF Regular price  28.80 CHF Unit price 7.20 CHF/100ml
  • Gems 18 Iron

    Gems 18 Iron

    Sale price  14.40 CHF Regular price  28.80 CHF Unit price 7.20 CHF/100ml
  • Gems 22 Intense Violet

    Gems 22 Intense Violet

    Sale price  14.40 CHF Regular price  28.80 CHF Unit price 7.20 CHF/100ml
  • Gems 23 Champagne

    Gems 23 Champagne

    Sale price  14.40 CHF Regular price  28.80 CHF Unit price 7.20 CHF/100ml
  • Gems 3 Very Light Golden Blonde

    Gems 3 Very Light Golden Blonde

    Sale price  14.40 CHF Regular price  28.80 CHF Unit price 7.20 CHF/100ml
  • Gems 44 Intense Copper

    Gems 44 Intense Copper

    Sale price  14.40 CHF Regular price  28.80 CHF Unit price 7.20 CHF/100ml
  • Gems 52 Magenta

    Gems 52 Magenta

    Sale price  14.40 CHF Regular price  28.80 CHF Unit price 7.20 CHF/100ml
  • Gems 62 Fuchsia

    Gems 62 Fuchsia

    Sale price  14.40 CHF Regular price  28.80 CHF Unit price 7.20 CHF/100ml
  • Gems 66 Intense Red

    Gems 66 Intense Red

    Sale price  14.40 CHF Regular price  28.80 CHF Unit price 7.20 CHF/100ml
  • Gems 7 Moka

    Gems 7 Moka

    Sale price  14.40 CHF Regular price  28.80 CHF Unit price 7.20 CHF/100ml
  • Gems 75 Cocoa

    Gems 75 Cocoa

    Sale price  14.40 CHF Regular price  28.80 CHF Unit price 7.20 CHF/100ml
  • Gems 81 Black

    Gems 81 Black

    Sale price  14.40 CHF Regular price  28.80 CHF Unit price 7.20 CHF/100ml
  • Gems 88 Blue

    Gems 88 Blue

    Sale price  14.40 CHF Regular price  28.80 CHF Unit price 7.20 CHF/100ml
  • Gems C Clear

    Gems C Clear

    Sale price  14.40 CHF Regular price  28.80 CHF Unit price 3.60 CHF/100ml
  • Gems Colors Chart

    Gems Colors Chart

    Sale price  69.40 CHF Regular price  138.80 CHF
  • Gentle Relief Shampoo

    Gentle Relief Shampoo

    22.80 CHF Unit price 9.12 CHF/100ml
  • Gentle Relief Treatment

    Gentle Relief Treatment

    48.80 CHF Unit price 48.80 CHF/100ml
  • Gift Card

    Gift Card

    50.00 CHF

Before you choose

Are these real professional products?

Yes. Same formulas and same formats as professional distribution, imported directly from the manufacturers. No lighter versions for the online channel, no stock of uncertain origin.

Technical lines such as bleaches and developers remain reserved for verified PRO accounts.

How much product do I actually need?

These are concentrated formulas: the correct dose is almost always smaller than the one used out of habit.

Every product page shows volume, dose per application and frequency. For technical treatments you also find the mixing ratio and processing times, so you can work out the cost per service before ordering.

How do I choose between two similar products?

Look at the problem, not the name. Two products from the same line can work on different mechanisms: one seals the cuticle, the other rebuilds the fibre.

clichAIr reads the INCI and tells you which of the two fits the specific case, in what order and how often. On request it also calculates the cost per application.

Where do these products come from?

We import directly from the manufacturers and hold stock in Switzerland. No parallel market, no goods of uncertain origin.

It is also why the catalogue is concentrating on fewer brands: following a few producers directly is worth more than reselling many.

Professional prices and PRO account

The prices you see now are those for private clients, VAT included. With a verified PRO account, this same page shows net prices excluding VAT, professional formats and reserved technical lines.

No minimum order, no contract, payment in 30 days. Free activation, verification within 1 to 24 business hours.

Conditions differ for salons, academies and distributors.
See professional conditions

Something else? clichAIr answers in seconds, day or night.